Corporate Opportunities

National Middle School Association offers many ways for you to reach your target market through print, online, exhibit, and sponsorship opportunities. NMSA reaches educators in every subject and occupation in the middle grades and allows you to saturate the entire middle level market with one marketing move. You will reach the people that recommend, select, approve, and purchase at the classroom and school-wide levels.

NMSA Members Purchasing Power & Buying Habits

83% Make recommendations and approve purchasing decisions at both the classroom and school-wide level

What do NMSA members purchase?

Classroom Supplies

63%

Technology/Software

58%

Professional/Staff Development Programs

54%

Office Supplies

50%

Audiovisual Aids

39%

Curriculum Programs

31%

Tours/Field Trips

16%

What actions have NMSA members taken upon seeing ads?

Visited an advertiser's Web site

41%

Passed ad along to others

28%

Gave the advertiser's product serious thought

25%

Purchased product or service

16%

Filed ad for future reference

16%

Recommended product or service

14%

Contacted advertiser by phone, fax, mail, e-mail

11%

What influences NMSA Members to purchase?

Advertisements/Education publications

80%

Tradeshow exhibits

40%

Catalogs

39%

Seminars

32%

Web site

27%

When do NMSA Members make most of their purchasing decisions?

February – April

26%

August – October

24%

May – July

23%

November – January

13%

When do NMSA Members make most of their purchases?

August – October

32%

May – July

32%

February – April

11%

November – January

11%

*Data based on 2007 Readership Survey conducted by NMSA.